Awe Studios
We are experienced creatives with an entrepreneurial mindset. We have led teams, built businesses, raised capital and have creatively and strategically guided some of the world’s most prestigious brands.
Our Founders
Annika Weller
Founder & Creative Director
Annika is an award-winning creative director with 18 years of international experience building and guiding some of the world’s most iconic brands such as BMW, Mini, Panasonic and Qantas. She is the founder and director of Awe Studios. With a background in fine art and design, Annika has won global awards, built brands from Rio de Janeiro to Miami and shared her wisdom at conferences in Sydney and Berlin.
Benni Weller
Founder & Creative Director
Benni is a strategic branding expert with a passion for innovation, tech and startups. He has spent his career at the intersection of strategy and creativity, translating business objectives into captivating stories and visual experiences. He is the CEO and co-founder of VC-backed Bramp, a mentor at AXL Ventures and a well-known face in the Sydney startup scene.
As an award-winning creative director with 18 years of international experience, Benni has created holistic brand experiences for an extensive list of international clients such as Hugo Boss, Virgin Australia, AFL, Optus, Commonwealth Bank of Australia, Eftpos, Seven West Media, GoreTex and DHL.
The team
We believe the future is decentralised. We work with a collective of experienced professionals who are experts in their field to create maximum value. We deliver top-tier agency work with zero overhead.
Brands our founders have worked with *
*Brands our founders have worked with in the past while employed at agencies. None of these brands are current or past Awe Studios clients.
Our Values
1
Embrace Innovation
We are optimistic about the future and confidently embrace technology and the change it brings to the way how we work and play. We fearlessly embrace innovation.
2
Celebrate Creativity
We believe that human creativity is at the heart and soul of every brand. Artificial Intelligence is a tool to augment and celebrate that creativity. As experienced creatives it gives us superpowers.
3
Make People Feel
Humans are storytellers. Emotions are the way how we connect. The best work is based on deep insights and triggers human emotions. Great brands leave us in Awe.
4
Encourage Collaboration
Great relationships lead to great work. Our founders closely work with our clients to unearth fundamental truths about their businesses. We believe that collaboration drives excellence.
5
Drive Value
Everything we do follows one single-minded goal: to drive value for our clients. In a digital, global and commoditised marketplace, brand is the most valuable asset. We help our clients unlock its power to create sustainable success.
Testimonials
The Wall of Love
“We have partnered with Awe Studios on a number of projects. We loved their hands-on, collaborative approach and their deep strategic thinking. Their creative genius combined with the seamless integration of technology has helped us create brands that are uniquely positioned to captivate their target audiences.”
“The Awe Studios team are true professionals. We have been working with Benni and Annika since 2023 and they feel like a part of our team. They have always gone above and beyond and their work has had a massive impact on our business’s bottom line.”
“Thanks to Awe Studios’ remarkable and contemporary brand transformation, we feel perfectly positioned for the next pivotal phase of business growth. The brand launch at the tradeshow made a lasting impact on both industry peers and customers.”
“As a pre-seed stage startup, we had very limited resources for branding and design. The Awe Studios team have been incredible in helping us build a powerful identity based on our strategic direction. Their masterly use of AI imagery has given us the ability to punch well above our weight in acquiring our first corporate customers.”
“As a marketer, I have worked with many agencies in the past and the Awe team are true professionals. They are accessible, collaborative and super creative. They helped us build our identity from the ground up including a powerful launch campaign. And they delivered everything within a really tight startup budget. Simply amazing!”
“Awe Studios helped us navigate the complexities of our offering and delivered a creative solution that was simply outstanding. Their ability to distill our vision into a clear and impactful brand exceeded all expectations.”
Ready to get growing?
Reach out and we’ll be in touch
Our Location
Sydney, NSW
Australia
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