Client
Mivada
Live Website
Business Stage
Starting Out
year
2023–2026
Services
Brand Strategy
Brand Story
Visual Identity
Website Design
Web Development
Where human understanding turns into system advantage
Business Challenge
Former LJM Infotech, now Mivada is a Sydney based technology consultancy with expertise in integrating ERP, payroll, data and automation solutions for corporate clients such as Qantas, Jetstar, Canva and NAB. Mivada had a great product, but their outdated identity system and website were holding the team back from executing their ambitious growth targets.
Our Solution
The brand’s unique position in the market was their people first approach to tech consulting. The new brand name Mivada losely translates as “my village”. The brand idea “Where human understanding turns into system advantage” connects humanity and business impact. The visual identity intentionally disrupts traditional cold tech codes with a warm and welcoming palette, friendly typography and a logo that tells a story of simplicity and forward momentum.
Busniess Impact
Since the launch of the new brand in 2023 Mivada has experienced explosive growth. The team has doubled to almost 250, the company’s revenue is growing 150% YoY and the team has been able to onboard new design savvy clients such as Canva.













Credits
Copy – Thomas Moody
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Sydney, Australia
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